Whey Protein Isolate - Natural Unflavored by NOW Foods - Sports And Specialty Formulas 5 lbs. Powder Voted 2005 Whole Foods Magazine “Best Sports Supplement” Our Price: $43.79 Retail Price: $72.99 You Save: $29.20 each, a 40% Savings!
100% Pure Mixes Instantly Microfiltered High in Branch Chain Amino Acids Natural Unflavored All Natural - No Aspartame, No Sucralose, No Acesulfame-K NOW® Whey Protein Isolate is a high quality protein supplement that is both bioavailable and easily digested. Whey protein contains a high concentration of Branched Chain Amino Acids (BCAA's), which are important for efficient muscle metabolism.* These qualities make NOW® Whey Protein Isolate an ideal supplement for active individuals.
Whey protein is considered to have the highest Biological Value of any protein source - superior in essential amino acid content to beef, milk, casein or soy.
Since 1968, NOW® has earned a valued reputation for producing quality products at reasonable prices. Our Quality Assurance and Quality Control teams of certified nutritionists, chemists and technicians thoroughly evaluate all products, processes, packaging and sources. Our responsiblity and pledge is to honestly and accurately label quality products that are fresh, potent and effective.
Additional Sizes Available
1 lb. Powder
5 lbs. Powder
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See Below Mix or blend one (1) level scoop (28 g) into 4 to 8 ounces of cold water, milk or your favorite juice. Also consider adding NOW® Flax Seed Oil for enhanced nutritional benefit. Please note the additional calories and nutrients provided by the above ingredients. Mass Builder , Protein Products , Sports Nutrition Adrenal fatigue , Muscle Fatigue , Weight Loss Cell , Muscles , Small Intestine Despondent , Displeased , Uncomfortable Serving Size: One (1) Scoop (28 g) Servings Per Container: 81 Amount Per Serving % Daily Value Calories 105 Total Fat 0.3 g <1%* Cholesterol 4 mg 2% Sodium 40 mg 2% Total Carbohydrates 1 g <1%* Sugars 1 g † Protein 25 g 50%* Calcium 125 mg 15% Potassium 168 mg 4% Phosphorous 70 mg 6% Magnesium 22 mg 6% TYPICAL AMINO ACID PROFILE Essential Amino Acids mg per serving 28 g serving L-Isoleucine 1568 L-Leucine 2867 L-Lysine 2716 L-Methionine 473 L-Phenylalanine 722 L-Threonine 2215 L-Tryptophan 529 L-Valine 1646 NON-ESSENTIAL AMINO ACIDS L-Alanine 1344 L-Arginine 498 L-Aspartic Acid 2845 L-Cysteine 585 L-Glutamic Acid 5407 L-Glycine 398 L-Histidine 367 L-Proline 1607 L-Serine 1378 L-Tyrosine 250 Total 27,915 mg * Percent Daily Values are based on 2,000 calorie diet.
Contains no: sugar, salt, starch, yeast, wheat, gluten, corn, egg or preservatives. Contains MILK and SOY derivatives.
What is Whey Protein and how is it processed?
Whey is a natural byproduct from the cheese-making industry. It is the liquid that remains when the solids in milk are pressed together to form cheese. This liquid is then filtered and purified into a powder that is high in quality protein but free of fat and lactose (milk sugar). Because of the nature of whey, the purification process is a low-heat, spray-dry method that does not use any solvents.
Quite simply, Whey Protein builds lean body mass by helping to increase your body’s production of muscle protein, which is especially important after intense workouts. Hence its classification as a sports supplement.
It appears you have three different types of Whey Protein. What is the difference?
NOW's® three different types of Whey Protein are formulated to provide anyone, from the weekend warrior to the most serious athlete, with a "whey" that's perfect for their fitness level.
Our Economy formula is predominantly whey concentrate, which has a slightly different nutrient profile than the isolate form (detailed below) and provides about 16-17 grams of protein per serving. It's ideal for the casual fitness enthusiast.
Our premium quality blend contains a mixture of whey concentrates and whey isolates, with higher levels of whey isolate, and more protein per serving (20 grams). For anyone serious about their fitness this is a great choice.
Our pure Whey Isolate yields more protein with less fat and carbohydrates than concentrates and is considered the highest quality whey protein currently available. Whey Isolate has a high concentration of branched-chain amino acids (BCAA's), which aid protein synthesis. It's naturally low in carbohydrates and contains over 90% protein, compared to 80% for many concentrates and 6.25% for milk. Our Whey Isolates are instantized for easy mixing in milk or water. For athletes on high protein regimens and for those agressively seeking to build muscle NOW Whey Isolate is the way to go!
“It is a flame which sinks for lack of fuel…” - Pierre Corneille
Athletes are one of the most unique breeds of life roaming the earth. On the surface, their traits are simple; sweat beaded foreheads, high-tech stop watches, chiseled physiques, running shoes, corporately endorsed attire, etc. But when you take just a moment to peer into what really makes an athlete an athlete, it’s becomes easy to see what sets them apart.
From bikers to bodybuilders, sprinters to swimmers, athletes epitomize what it means to be alive. These modern day, physically motivated warriors thrive on personal achievement, lament the thought of failure and in the process, subject their bodies to immeasurable amounts of pain and exhaustion. But these aren’t just traits to an athlete – they’re prerequisites.
When you consider the enormous nutritional needs of the average busy adult, then and only then, can you begin to appreciate what the most physically active individuals require in order to succeed. And while these needs vary from sport to sport and lifestyle to lifestyle, there’s simply no denying their never-ending need to fuel, refuel and repeat. So whether you’re just starting out, or make it your life’s work, here are a few ways to get the most out of your training.
Essential Electrolytes
Every human being is at the mercy of their diet to provide them with a solid foundation of nutrients. This is especially true in the case of endurance athletes, bodybuilders and other adrenaline-seeking competitors. During intense physical training, the body calls upon its reserve of electrolytes such as potassium, magnesium, calcium and sodium to provide the spark needed for increased respiration, muscle contractions, nerve impulses and countless other functions.
A well-stocked cellular arsenal of these nutrients can ultimately lead to greater levels of sustained endurance, muscular strength and mental clarity. Deprivation, on the other hand, is an invitation for disaster. When the body is pushed to extremes, but unable to locate what it needs, it becomes prone to fatigue, cramping, nausea and headaches. Not to mention, last place. Products such as Carbo Gain and ZMA can provide a solid base of nutrients. (See reverse for detailed specifications).
Protein for Optimal Performance
Sending a frail, malnourished warrior into battle is the biological equivalent of trying to win the Daytona 500 on a set of roller-skates. Under no circumstances should this be attempted. Though popularized by bodybuilders, protein supplementation is imperative for athletes at every stage and skill set. Its role in muscular development still accounts for its unceasing popularity, though many users don’t realize that protein has many other responsibilities.
As one of the body’s key structural building-blocks, the amino acids in protein are actively involved in the repair and development of muscle fibers, hormone, antibodies and enzymes – each one vital to the success of any hard working athlete. Over the past 10 years or so, the science of isolating and manufacturing protein supplements has advanced far beyond what anyone could have possibly predicted. Today’s products are very pleasant tasting, highly bioavailable (easy to absorb), nutritionally optimized and available in a number of different flavors.
The Edge
If you consider yourself a serious, competition-minded athlete, you already know how important the “edge” is when it comes to your success. Regardless of whether it’s shaving a second off your personal best, squeezing out one more rep on the bench, or bumping up your batting average by just a tenth of a point, the difference between achieving first place and an honorable mention may be a simple as knowing what specialty nutrients can make it so.
Thanks to impressive advances in the science of sports nutrition, there are plenty to choose from these days. Creatine monohydrate, for example, helps foster the production of adenosine triphosphate (ATP), a mitochondrial chemical that makes it possible to store, produce and use energy for muscular contractions. Another, branched chain amino acids (BCAA), help increase protein synthesis by promoting anabolic balance by preventing the catabolism that typically occurs during intense training. Pyruvate, a unique pairing of calcium and pyruvic acid, helps facilitate the transfer of glucose from the bloodstream into muscles where it supports the production of metabolic energy.
When it comes to fueling your body with the nutrients and compounds it needs to perform at its pinnacle, quality takes top priority. Purchasing a line of supplements based on the allure of the label won’t do a thing for your ability to improve, physically. In fact, it may end up costing you more than just money in the long run.
NOW Sports supplements are developed under the same demanding, science-based standards inherent to every NOW product, and guaranteed to be exceptional in potency, purity and quality.
Raw Materials
Superior supplements begin with superior raw materials. As the foundation that supports our line of quality products, NOW tests raw materials for contaminants, heavy metals, pesticides and fillers. Our philosophy remains unfaltering; we always start with the purest, freshest raw materials to ensure that the finished product is the best it can be. By partnering with some of the most trusted names in the industry including Lonza, PL Thomas, Cyanotech, Inter-Health, Hoffman LaRoche, Sabinsa and others, NOW is proud to provide unadulterated natural products that are safe, potent and true to their claim.
Natural Ingredients
Mad Cow Free
Growth Hormone Free
Exacting Heavy Metal and Pesticide Specifications
Pure, Fresh Raw Materials, Always
Good Manufacturing Practices
NOW's commitment to Good Manufacturing Practice (GMP) is evident in everything we do. As one of the first companies to receive GMP certification from the NNFA, in addition to being one of the very few to maintain a consistent 'A' rating, we've remained steadfast in our commitment to good manufacturing practices. Our clean, controlled and technologically advanced production facility is regularly inspected by the Food and Drug Administration, and has been certified organic by Quality Assurance International.
Longstanding NNFA GMP "A" Rating FDA Inspected Organic Certification by QAI Clean, Modern, Controlled Production Facility
NOW Foods Health Professor - Sports Nutrition Brochure
Our Price: $43.79 Retail Price: $72.99 You Save: $29.20 each, a 40% Savings!
